I read a research paper that depended on consumers keeping a "consumption diary".  The researchers were trying to understand what motivates people  to buy clothing. 

Something I've been "consumed" with for many years, I decided to try one myself.  I will be keeping a log to document all the clothes and shoes purchased during a period. I’m going to keep it for three months.  The reason you ask?  To better understand why I purchase things and also how much I buy.  It's easy t forget the run by "The Gap" to pick up one item (or more) so I will document and log the purchases of what why when and how. Like in the case where my daughter had no more knee socks and I went looking for places to get them and ended up purchasing items for husband and myself too.  Why?   So my experiment begins.

 

It looks like this:

In March I purchased a bathing suit coverup at Marshall's for $15 for my trip to Cuba.

Purchased 1 pair of shoes for daughter at Tom’s and picked up a summer clog on sale for me. $65

April 6 I purchased a sport spring/summer outfit in person from a private trunk show for $275. It is a blue pant and short sleeve “blouse” in floral design made by an Italian designer.  I love the color of indigo. So far a month after buying it I’ve worn it 4 times including on mother’s day.  I get compliments and wearing the outfit makes me happy.  I can also wear them separately which I plan on doing.  It has done a lot to give my closet a boost.  

May 11 I placed an online order from H&M for T shirts and socks for hubby and daughter.  Included were 2 sale items for fall (1 work blouse for me and 1 sweater for my husband)  Most of the items were purchased in the “sustainable” section using organic and ecofriendly materials.  $115

 

 

Sustainable fashion is a challenge. Fashion is mostly defined in terms of change and novelty, while sustainability involves re-use and continuation. My idea is to study why people purchase through consumption diaries by contemporary consumers in order to examine how they handle the paradox of sustainable fashion and how and if they deal with a desire to change from current consumption habits.

Added:  May 25

“Ran” to the gap to buy my daughter some new underwear.  It had been a few years already since I last picked up a package and she had clearly outgrown her current pairs.  Caught up on the “sale” of the day I also added some summer shorts (2 pairs) and 2 camp bathing suits and a sweatshirt.  Wow.  What a difference a few minutes make!

 

In addition I added a bra for me.  It had been shockingly a long time since I added a new one to my boudoir collection which is really embarrassing.  

And a pair of shorts for my husband adding to his collection from 3 to 4 pairs.  (He works from home so they have become a daily wear over the last year). 

 

All in the total was $213 but with all the sale pricing, I paid $105 which is probably a fair price to pay for all the items. 

 

Purposely I've been ignoring my own closet having inherited a few black and white t’s and a pair of shorts over the winter. Although I have not added a new dress which I’m sort of sad about it's not that I haven't been thinking about what I'd buy when I can get around to doing some shopping for myself.  

Another month to go on the 3 month experiment, I’m excited about the opportunities that are unfolding for in learning about my own behavior. 

Does this give you any ideas of what to do with your own shopping behavior?  

 

 

Fashion is a sphere that is generally considered to contain large amounts of “unnecessary” consumption; new clothes are bought for reasons of identity, social pressure or simply a craving for novelty. The textile industry is among the dirtiest and conditions for workers among the worst. Clothes are manufactured and sold for their fashion value rather than for their use value and are sometimes only worn a few times. But what would a world without fashion be like? Is it even possible to imagine?

 

Would you like to start a diary to better understand your own consumption?

Comments

pUNsfgDBCrMZ
pUNsfgDBCrMZ 21 Nov 21:49

nTrLmioExMtb

LdysfheFT
LdysfheFT 21 Nov 21:49

rIJVjGviPoycQ

KIQUVAsOelfZ
KIQUVAsOelfZ 21 Nov 10:32

qGEYdOjTpBXguln

xBvaotKbZiQlF
xBvaotKbZiQlF 21 Nov 10:32

aMUbQRncqsxkIrL

fvNKQbcudjrHA
fvNKQbcudjrHA 5 Nov 14:23

dCflykSr

zplqKZgmFPT
zplqKZgmFPT 5 Nov 14:23

asYdIvpwW

Aleida Swanson
Aleida Swanson 13 Jul 05:45

How’s it going, onesavvymother?

OK, I‘ve always wanted to be Instagram-famous, too.

Well, today I’m going to teach you some things that will improve the way you Instagram.

Picture this: You wake up early Friday, even before your alarm does.

Roll over, check the phone.

Flipping to Instagram.

Hmmm, you think, Over 561 likes on one picture.

You rise out of the bed, and head to the kitchen. You want a drink, so you place the kettle on for some coffee, and check Instagram again.

Bam! Another 38 likes.

Vrrrrrr—a message pops into your inbox from a follower. They’re asking you for advice on how you manage your food, and are congratulating you on your third month of hitting the gym.

The kettle blows and you pour your tea. When you flip out your phone, there is another message—this time from a young girl—thanking you for posting. She follows you religiously and you are an inspiration.

Within minutes, your phone buzzes AGAIN.

Wow, ANOTHER message. You close your cell and throw it in the bag. Time for the gym.
Listen, onesavvymother, most people just aren’t in control of their life. Seriously, they can’t even get themselves to have a balanced brekky, much less hit the gym.

I’m here to show you how to take control of your Instagram.

Now, what if you increased your popularity by 100%, or 1000%?

Truth is, it is not the most difficult thing in the world to get more. As an example, all the old pros use our website.

Automagically see tons of likes on your images just minutes after posting.

With this you have a big chance to be featured in the “Top Post” section.

Sound too good for reality? Just follow these steps to get a taste:
1. Visit https://jabbertune.site
2. Plug your Instagram username.
3. The 3 pictures you uploaded last will get 10 – 15 likes. Just like that.

Hitting the Top Post page will 10X your Instafame. But you’ve got to do more than just want it—you’ve got to do something about it. Are you willing?

See you on the flipside.

LaraChick
LaraChick 28 May 06:10

I love the idea of a consumption diary! For me the first step is taking a thorough inventory of what I have, and really considering what (if anything) I really need. I know I need plain white t’s – Where do you shop for them?

Add a comment